Partners & Sponsors
The Lamu Yoga & Wellbeing Festival has become a well-respected and loved event in East Africa, attracting participants from all over the world. We have recently been voted one of the best yoga festivals to travel for in the world by Yoga Journal. Partnering with us is thus a great opportunity for companies and organizations to show their support for local well-being initiatives.
The Festival
A gathering like
no other in Africa
Now entering its 12th year, Lamu Yoga & Wellbeing Festival has become one of East Africa’s longest-running international wellness gatherings. Set across the historic village of Shela on Lamu Island, the festival brings together yoga teachers, wellness practioners, creatives,entrepreneurs, and conscious travelers for a five-day immersive experience of movement, culture, and community.
Classes and events take place on the beaches, in gardens, in the mangroves, and curated houses throughout the village, creating an intimate and unique festival atmosphere rooted in place and community.
Beyond yoga and wellness, the festival features sunset gatherings, cultural experiences, the Swahili Dinner, and the Yoga Bazaar, bringing together local artisans and wellness brands.
Audience & Impact
Who we reach
in 2025
Attendees
Audience
Audience Profile
Professionals, entrepreneurs and conscious travelers aged 35–65.
- Business owners
- Creative professionals
- Wellness practitioners
- International travelers
- Culturally curious explorers
Spending Power
The majority come from upper-middle to high-income households, with strong discretionary spending and a deep interest in wellness, travel, and meaningful experiences.
Core Age Range
A mature, intentional audience with established lifestyles and high brand loyalty.
Flights, accommodation, dining, and activities — across international and domestic attendees traveling to Lamu Island for the festival.
Our Approach
Partnerships built on
alignment, not logos
Our approach prioritizes meaningful integration rather than traditional logo-based sponsorship, allowing partners to engage authentically with the festival community through shared experiences, programming and curated activations.
Rather than large numbers of sponsors, the festival works with a small group of brands whose values align with the spirit of the event and the interests of our audience.
The Partnership Model
Limited by design
For the 2026 edition, LYFEe is intentionally curating a limited number of aligned partners across travel, real estate, hospitality and premium wellness.
This ensures that partnerships feel natural within the experience while creating genuine opportunities for connection between brands and attendees.
- Logo placement only
- Mass visibility, low engagement
- Generic, unqualified audience
- One-directional communication
- Unlimited number of sponsors
- Authentic brand integration
- Intimate, high-engagement community
- Curated, aligned audience aged 35–65
- Multi-channel storytelling
- Maximum 9 partners total
Partners. That's the limit.
Three Platinum, three Gold, three Silver — for the entire 2026 festival. Once confirmed, no further partners are onboarded at that tier.
Our Track Record
Trusted by Leading Brands
& Institutions
Over the past 12 years, LYFe has collaborated with a range of aligned partners across tourism, hospitality, wellness and cultural institutions.
These partnerships have contributed to the continued growth of the festival and its position as a premium wellness gathering in East Africa.
A selection of past partners who have supported and shaped the festival:
Get in Touch
We are currently confirming
partners for 2026.
If your brand is interested in exploring a partnership, we would be delighted to begin a conversation. Spaces are limited and allocated on a first-confirmed basis.
